Reading Time: ~ 1 min.
A few good links from around the web for creators, community, and business builders:
- Invest in Gumroad (I did!). Tactical guide to building community.
- Soundtrack the world (keynote). Comics change lives.
- Devfair. Videos to articles. Giiggle. Wut. Leadership community of BTS.
- Startup community way. CEO titles. The best CEOs are software engineers.
- Writing is a product. Customer for 8 years. Trust.
- Global south. It is cool. On the other hand…
- Assessing NOI. Lying for money. 7 steps to building your cult.
- Oman blocks CH. Hypernotes. Promote CH. CH club.
- Embed.so. FDA orientation for startups. Amazon, digital currency, gamification.
- Enough. Selling ads on Telegram. Eww. Different human needs.
To infinity & community,
I really appreciated this presentation (although it was slow in a handful of parts) but this “flywheel” to drive momentum for your project and/or community is pretty useful; I’ve broke it down below:
Cycle of Creating Champions
To build a system that creates a natural developing cycle of advocates and champions is a true power-move that should be part of your thinking and short / long-term strategy. It has 4 C’s:
The details are as-follows using Hyperscience as an example:
Amplified individual user voices through customer-led marketing initiatives (#ThingsCustomersSay series, Inaugural customer survey). Renewed content marketing with a focus on interactive, educational pieces and thought leadership.
Shortened time-to-value for customers by 75 days even with a fully-distributed workforce. Developed a culture of project partnership with customer-centric product innovation and cross-functional collaboration.
Deployed a remote-first playbook for strategic involvement and virtual enablement trainings focused on scalability and self-sufficiency. Provided dedicated support SWAT teams during promotions and upgrades.
Established a diverse customer advisory board and doubled the number of champions. Grew alongside customers by developing proprietary dashboards to help them optimize usage and costs.
I can imagine that you could use this type of system / playbook for developing out your own community initiatives! Feel free to mix / remix it as you need.